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What Are Microlearning Services?
Microlearning services are end-to-end services in which an eLearning provider designs, builds, and delivers short, focused learning modules on your behalf – covering strategy, scripting, instructional design, media production, accessibility, and LMS rollout. Instead of buying software or building courses yourself, you lean on a provider to get finished, ready-to-launch content.
A microlearning service is the right call when you have the learning outcome to hit but not the time, internal bandwidth, or specialised instructional design skill to build it well – especially when quality and speed matter, like compliance deadlines, onboarding backlogs, or product launches.
A microlearning module is a single unit of learning, usually 2 to 7 minutes long, built around one outcome. A microlearning program is a set of those units – typically six to twelve – sequenced, spaced and measured so the learning holds after the module ends.
Microlearning Formats We Build
Microlearning isn’t one thing. We pick the format from the outcome - not the other way round - and most programs mix three or four of these.
Micro-Video
Two to five minute explainers, demos and expert insights. Scripted to one idea, captioned by default, with AI or human voiceover in any of our 35+ languages.
Animation & Motion Graphics
For processes you can’t film - chemical reactions, claims workflows, machine internals, org change. Animation shows movement and cause-and-effect that static slides can’t.
Branching Scenarios
Realistic decisions with real consequences. Learners choose, see what happens, and get feedback that teaches - so they practise judgement before it costs you something.
Software & Process Simulations
A safe replica of the actual system or procedure. People click the real screens and follow the real steps, which is how software and SOP training actually transfers.
Quizzes & Knowledge Checks
Scored retrieval practice, not decoration. Every wrong answer gets remediation, and results feed straight into your Kirkpatrick Level 2 reporting.
Interactive Infographics
Data, comparisons and step-by-step processes rendered as one scannable visual. Ideal for policy summaries, product specs and anything people need to re-check later.
Job Aids & Checklists
Downloadable one-pagers and quick-reference cards for the moment of need. The module teaches it once; the job aid keeps it available at the bench, the ward or the counter.
Audio & Podcast Nuggets
For hands-busy, eyes-busy roles - drivers, field engineers, commuters. Short audio episodes carry updates, refreshers and leadership messages without a screen.
Flashcards & Spaced Recall
Terminology, product SKUs, drug names, safety codes. Built for repetition over time rather than a single pass, which is where recall actually forms.
Gamified Modules
Points, badges, streaks and leaderboards applied where competition helps - product knowledge, sales readiness, safety streaks - and left out where it doesn’t.
Scrolling Micro-Pages
Single-screen, mobile-first reference pages people can scroll in a gap between tasks. No navigation to learn, no player to load.
Immersive & AR/VR
On request, for high-risk or high-cost procedures where practising in the real environment isn’t safe or affordable.
Not sure which format fits your outcome? That’s the first thing we work out in discovery — and it’s free.
Our Microlearning Services
Strategy, build and technical delivery. Take the whole thing or just the part your team can’t cover.
Microlearning Strategy & Content Audit
Before anything gets built, we map your existing content and your actual performance gap. You get a module map: what to build, what to convert, what to retire, and which format each outcome needs. Available standalone if you want the plan before the build.
Custom Content Development
We design and build microlearning from your goals and source materials, mapping each module to a specific outcome rather than just chunking an existing course - tailored to your people, terminology, and workflows, not a generic template with your logo on top.
Video, Animation & Media Production
Scripting, storyboarding, voiceover, motion graphics and editing in-house. Captions and transcripts on every asset as standard, so media is accessible from day one rather than remediated later.
Interactive Scenarios & Simulations
Where retention depends on doing rather than watching, we build branching scenarios, consequence-based feedback and software or process simulations so people practise the judgement the job requires.
Compliance & Onboarding Programs
Microlearning for high-stakes, high-volume needs: compliance training that’s accurate, defensible, and completed on deadline, and onboarding that gets new hires productive faster - designed for measurable completion and pass rates.
Legacy Course Conversion
We turn 60-minute click-through courses into micro-units people finish. Not by slicing the file into shorter files - we re-audit against the objectives, cut what no longer earns its place, and rebuild the rest as outcome-mapped modules.
Localization & Global Delivery
We localise and translate microlearning across 35+ languages for multi-region workforces - adapting words, examples, and context so each version feels native. Roll a single program out to deskless and distributed teams without rebuilding it per market.
LMS Integration & Technical Delivery
We package to SCORM 1.2 / 2004, xAPI, cmi5 or AICC and integrate directly with your LMS or LXP, then test on your platform before handover - so launch is a hand-off, not a project.
L&D Team Extension
Overflow capacity when your internal team is at ceiling. Instructional designers, media producers and LMS specialists working inside your standards, your templates and your review process.
Training Needs We Cover
Compliance and onboarding are where most teams start. They are not where microlearning stops.
Compliance & Regulatory
Anti-bribery, data privacy, AML, GxP, code of conduct. Short, dated, defensible modules with scored checks and clean completion records for audit. Refresher units keep the obligation live between annual cycles.
Onboarding & Induction
Pre-boarding through first 90 days, released in sequence rather than dumped on day one. New hires get systems, policy and role basics in the order they actually need them.
Sales Enablement & Product Training
New SKUs, positioning, objection handling and competitor updates delivered in the field, on a phone, the week they ship. Scenario modules let reps rehearse the conversation before the customer does.
Health & Safety
Toolbox talks, PPE, LOTO, incident refreshers and near-miss lessons – built mobile-first for people who don’t sit at a desk and can’t leave the floor for an hour.
Soft Skills & Leadership
Feedback conversations, delegation, difficult customers, inclusive hiring. Branching scenarios beat lecture here, because the skill is judgement, not recall.
Systems, Software & Technical
ERP, CRM and internal tool rollouts. Process simulations plus job aids at the point of use, so support tickets drop instead of spiking after go-live.
Product Knowledge & Customer Service
Service protocols, escalation paths, product specs. Short units agents can complete between calls and re-check mid-conversation.
Culture, DEI & Internal Comms
Values, policy changes, restructures and engagement campaigns delivered as small, repeated moments rather than one town hall nobody remembers.
Industries We Serve
Regulatory context, terminology and shift patterns differ by sector - and so does the design. Here is where we work most.
Healthcare & Life Sciences
Clinical protocol updates, infection control, regulatory refreshers and device training for staff who can’t step away from patient care.
FMCG & Retail
High turnover, constant new lines. Product, planogram, service and safety training that a new starter can finish on shift, in their language.
Financial Services & Insurance
AML, fraud, data privacy, product and suitability training with the audit trail a regulator expects and the brevity a busy adviser will accept.
Manufacturing & Energy
Safety procedures, machine operation, quality standards and permit-to-work refreshers for multilingual, multi-site, largely deskless workforces.
IT & Technology
Fast-moving tooling, security awareness, release notes and internal enablement for engineering and go-to-market teams that won’t sit through an hour.
Training & Consulting Companies
White-label microlearning you can sell under your own brand, built to your IP and your standards, delivered on your timeline.
Why Microlearning Works
Short doesn’t automatically mean effective. These are the five mechanisms that make microlearning work - and the reason we design the way we do.
The forgetting curve
Ebbinghaus showed in 1885 that most of what we learn in one sitting is gone within days unless it’s revisited. A single long course is a single exposure. Microlearning gives you cheap, repeatable exposures - which is the only thing that flattens the curve.
The spacing effect
Learning spread across intervals is retained better than the same content massed into one block - one of the most replicated findings in cognitive psychology (Cepeda et al., 2006 meta-analysis of 254 studies). We sequence release dates, not just modules.
The testing effect
Retrieving information strengthens memory more than re-reading it (Roediger & Karpicke, 2006). That’s why every module ends in a retrieval task with feedback, rather than a completion tick.
Cognitive load
Working memory is small (Sweller’s cognitive load theory). One objective per module keeps extraneous load down so attention goes to the thing that matters - the reason a chopped-up long course still fails.
Learning in the flow of work
Knowledge applied within minutes of learning transfers better than knowledge parked for later. Job aids, search-friendly micro-pages and 2-minute refreshers put the answer at the moment of need instead of the moment of scheduling.
A caution worth stating: none of this happens automatically because a module is short. Microlearning that isn’t spaced, isn’t retrieval-based and isn’t mapped to a real objective performs no better than the long course it replaced. Design quality is the variable, not duration.
How We Work
A clear, low-lift process that keeps your team involved at the decision points - and out of the production grind. Here’s the path from goal to launch inside the 5 to 7 week window.
1. Discovery
Week 1. We get clear on the outcome: who needs to learn what, why it matters, and how you’ll know it worked. We pull from your SMEs and existing materials in focused sessions - hours, not weeks - and you leave with a module map, defined scope, timeline, and success metrics.
2. Design and Storyboard
Weeks 2–3. We translate your goals into a learning approach and storyboards for each module before production. You see structure, flow, and sample screens early - while changes are cheap - and we lock the format to the outcome: video, scenario, quiz, job aid, or mix.
3. Build
Weeks 3–5. Our team produces the modules - writing, design, media, interactivity and accessibility - while you stay hands-off. You’re not editing slides or chasing assets; we bring you finished work to review, not raw materials to assemble.
4. Review
Week 5. You review against the storyboards you already approved, so feedback is targeted and quick. We run two structured revision rounds rather than open-ended back-and-forth, which keeps quality high and timelines predictable.
5. Launch and Iterate
Weeks 6–7. We package, test on your platform, and launch into your LMS - then look at the data. Completion, scores, drop-off points and feedback tell us what’s working, and we refine at 30 and 90 days so the program keeps improving instead of going stale.
Who Builds Your Microlearning
You get a named team, not a ticket queue. Here’s who touches your project and what they’re accountable for.
Instructional Designer
Owns the learning logic: objectives, module map, scenario design, assessment blueprint. This is the role most in-house teams don’t have spare capacity for, and the one that decides whether the program works.
Learning Experience Designer
Turns storyboards into on-brand screens, interactions and navigation - and keeps every build inside WCAG 2.1 AA rather than remediating it afterwards.
Media Producer
Script-to-screen: animation, motion graphics, editing, AI or human voiceover, captions and transcripts across all delivery languages.
LMS & Technical Specialist
Packaging, tracking configuration and platform testing. Confirms completion, scoring and xAPI statements behave correctly on your LMS before handover - not after go-live.
Project Manager
One point of contact, one schedule, one review calendar. Chases your SMEs so you don’t have to, and flags slippage before it costs you a launch date.
How We Measure Results
Completion rate is an attendance figure, not a result. Every build ships with Kirkpatrick Levels 1 and 2 instrumented; Levels 3 and 4 are available where your platform and data allow.
You get a baseline at launch, a 30-day report and a 90-day report. If a module is under-performing, we tell you which one and why — and the fix is included in the first iteration round.
Accessibility, Standards & Tooling
Accessibility, standards and platform compatibility are part of the build, not a change request after it.
Accessible by default
We build to WCAG 2.1 AA and Section 508 as standard:
• Closed captions and downloadable transcripts on every video and audio asset
• Keyboard-operable interactions — no mouse-only drag-and-drop without an alternative
• Logical heading structure and screen-reader-compatible labelling
• Colour contrast checked; never colour alone to carry meaning
• Text alternatives for infographics and diagrams
• Adjustable playback and no auto-play traps
If you need a VPAT or an accessibility conformance statement for procurement, we’ll produce it with the deliverable.
Standards, tools & platforms
Publishing standards: SCORM 1.2, SCORM 2004, xAPI (Tin Can), cmi5, AICC, and plain responsive HTML5 where no LMS is involved.
Authoring & media tools: Articulate Storyline 360, Rise 360, Adobe Captivate, Vyond, Camtasia, After Effects, plus AI video and voice tools where they genuinely save you money.
Platforms we’ve deployed to: Moodle, Docebo, Cornerstone, SAP SuccessFactors, Workday Learning, Absorb, TalentLMS, Litmos, 360Learning, LearnUpon and Microsoft Viva Learning — among others.
Handover: packaged course files, source project files, media assets and a short admin note on how it’s configured. No lock-in.
Microlearning in Action
Three recent builds — the problem, the format we chose, and what changed after launch.
Compliance refresh, [INDUSTRY]
Problem: [e.g. a 75-minute annual compliance course with a XX% completion rate and a hard regulatory deadline.]
What we built: [e.g. 9 modules of 3–5 minutes — 4 scenario-based, 3 video, 2 job aids — released weekly, SCORM 2004 on [LMS].]
Result: [e.g. completion moved from XX% to XX% within [N] weeks; average assessment score [X].]
Timeline: [N] weeks · Tier: [Professional Build]
Onboarding rebuild, [INDUSTRY]
Problem: [e.g. new hires received everything in week one and retained almost none of it; time-to-productivity averaged [N] weeks.]
What we built: [e.g. a 12-module pathway spread across 30 days, mobile-first, with a manager checklist at day 7 and day 30.]
Result: [e.g. time-to-productivity down to [N] weeks; day-30 knowledge check pass rate [X]%.]
Timeline: [N] weeks · Tier: [Rapid Build]
Multi-market rollout, [INDUSTRY]
Problem: [e.g. the same safety program was being rebuilt separately in [N] markets, at [N]x the cost.]
What we built: [e.g. one master program of 8 modules localised into [N] languages, single SCORM package set, deployed to [LMS].]
Result: [e.g. one build instead of [N]; rollout compressed from [N] months to [N] weeks.]
Timeline: [N] weeks · Tier: [Enterprise Build]
Want to see the modules themselves rather than read about them? We’ll walk you through three live samples in your industry on the discovery call.
Microlearning Services vs. Platform vs. In-House
Not sure whether to hire a service, buy the software, or build it yourself? Here’s how the three options compare on what actually matters — and how to tell which one you are.
the content is yours and specific, the deadline is real, and nobody internal has 200 spare hours for instructional design.
you need generic soft-skills content at volume, have an internal team to curate it, and don’t need it to match your processes.
you already employ instructional designers and media producers who aren’t fully booked, and the content changes constantly.
Pricing
Simple. Transparent. No surprises.
Fixed pricing. Fixed timelines. Every price is per course (30 to 60 minutes of seat time). You always know exactly what you’re getting before you commit.
For microlearning, one course is delivered as a sequenced set of micro-modules — typically 6 to 12 units of 2 to 7 minutes each, adding up to the same 30 to 60 minutes of total seat time. Same price, released as short units instead of one long sitting.
Rapid Build
Clean, guided modules for essential knowledge
$2,999
per course
• 30–60 min seat time — 6 to 8 micro-modules
• Limited interactivity — click-to-reveal, tabs, drag-and-drop, scored quizzes
• Custom, on-brand visuals
• AI / Human voiceover
• SCORM 1.2 / 2004 or xAPI / cmi5
• Kirkpatrick L1–2 built in
• 5–7 week delivery
Recommended
Professional Build
Full interactivity with a named on-screen facilitator
$4,500
per course
• 30–60 min seat time — 8 to 10 micro-modules
• Full interactivity — branching scenarios with real consequences
• Custom animation + named on-screen facilitator
• Feedback that teaches after every decision
• AI / Human voiceover
• SCORM 1.2 / 2004 or xAPI / cmi5
• Priority project manager
• 5–7 week delivery
Enterprise Build
Maximum depth — simulation and fully custom design
$7,500
per course
• 30–60 min seat time — 10 to 12 micro-modules
• Simulation — adaptive branching + software / process sims
• Fully custom design + motion graphics
• Named facilitator + scenario storytelling
• AI / Human voiceover
• SCORM + xAPI / cmi5
• Priority project manager
• Timeline confirmed at scoping
Cost is driven by level of interactivity, multimedia requirements, and whether simulation is involved — not by hourly billing. Localisation into any of our 35+ languages is quoted separately at scoping.
Up to 10% of updates requested within three months of rollout are completed free of charge. Ongoing maintenance beyond that runs $500 to $1,000 depending on the scope of the change.
When Microlearning Isn’t the Right Call
We would rather tell you now than take the project and disappoint you later.
Microlearning is a strong default for reinforcement, procedure, policy, product and awareness. It is a poor fit in four situations:
First exposure to dense conceptual material. If a learner has no mental model yet — a new regulatory framework, a new clinical protocol, a new financial product — short units give them fragments with nothing to hang them on. Teach the frame first, then reinforce with micro.
Complex skills that need extended supervised practice. Negotiation, clinical decision-making, people management. Micro-scenarios sharpen these; they don’t build them from zero. Use microlearning around the coaching or workshop, not instead of it.
Physical, hands-on competencies. Anything requiring an assessor watching a person do the thing. Microlearning can prepare and refresh, but the sign-off happens in person.
Regulator-mandated seat time. Where a rule specifies a course duration, you need that course. We’ll build the mandated course and wrap microlearning around it for retention — that combination usually passes audit and actually works.
If your project falls into one of these, we’ll say so on the discovery call and propose the format that will work instead — including a custom eLearning, scenario-based or blended approach.
Get Your Free Proposal
When you fill out this form, we’ll introduce you to your personally selected Learning Advisor with experience in your industry, who will book a meeting with you to discuss your potential project.
There’s no obligation — just mutual fact-finding and information gathering to ensure there is mutual fit and that we can help you. That’s where the conversation starts.
We will get back to you within 3 business hours.
No time works for you? Email venchito@rainmakermastery.com and we’ll arrange a schedule.
Microlearning Services FAQs
The most common questions we get about our microlearning services.
Pricing, Timelines & Scope
We publish fixed pricing per course (30 to 60 minutes of seat time): Rapid Build $2,999, Professional Build $4,500 and Enterprise Build $7,500. For microlearning that course is delivered as 6 to 12 micro-modules of 2 to 7 minutes rather than one long sitting. Cost is driven by level of interactivity, multimedia requirements and whether simulation is involved — not by hourly billing. Localisation into any of our 35+ languages is quoted separately at scoping.
A course with an intermediate level of interactivity is delivered in 5 to 7 weeks, depending on complexity, SME availability and review turnaround. Enterprise simulation builds have their timeline confirmed at scoping. Because structure is storyboarded and approved upfront, timelines stay predictable rather than drifting.
No fixed minimum beyond a single course at the Rapid Build tier. Many clients start with one course to prove the approach internally before commissioning a wider programme across topics or regions.
Discovery, storyboarding, design, build, revision cycles, accessibility, SCORM/xAPI packaging and LMS testing are all inside the tier price — as is access to our full authoring and AI production stack, so you buy no software licences. Quoted separately at scoping: additional languages and formal accessibility conformance statements. After launch, up to 10% of updates requested within three months are free; ongoing maintenance runs $500 to $1,000 depending on scope. Nothing is added mid-project without your sign-off.
Format & Design
Most effective microlearning runs between 2 and 7 minutes per unit — long enough to cover one clear idea, short enough to finish in a gap between tasks. A program stacks six to twelve of these into 30–60 minutes of total seat time, released over days or weeks rather than all at once.
Traditional eLearning bundles many objectives into one long course completed in a single sitting. Microlearning breaks learning into short, focused units, each targeting one outcome, designed to be revisited over time and reinforced through spacing. The difference isn’t only length — it’s that each unit is separately findable, separately measurable and separately updatable.
Video, animation, branching scenarios, software and process simulations, quizzes, interactive infographics, job aids, audio nuggets, flashcards, gamified modules and scrolling micro-pages. We recommend the format from the outcome in discovery — recall problems get retrieval formats, judgement problems get scenarios, procedure problems get simulation and job aids — and you approve the mix before production starts.
Yes. We audit the existing course against its objectives, keep what still earns its place, cut what doesn’t, and rebuild the rest as outcome-mapped micro-units. We don’t simply slice a long course into shorter files — that keeps the original length problem and adds a navigation one.
Yes. Modules are built mobile-first — portrait layouts, large tap targets, low-bandwidth media, and offline-tolerant packaging where your LMS supports it — so frontline, field and shift-based staff can complete training on a phone between tasks rather than queuing for a terminal.
Technical, Accessibility & Ownership
We build in Articulate Storyline 360, Rise 360, Adobe Captivate, Vyond, Camtasia and After Effects, plus AI video and voice tools where they genuinely save budget. We publish to SCORM 1.2, SCORM 2004, xAPI, cmi5 and AICC, and have deployed to Moodle, Docebo, Cornerstone, SAP SuccessFactors, Workday Learning, Absorb, TalentLMS, Litmos, 360Learning, LearnUpon and Viva Learning, among others. If your platform isn’t listed, we’ll test against it during build rather than at launch.
Yes — WCAG 2.1 AA and Section 508 are the default, not an upgrade. That means captions and transcripts on all media, keyboard-operable interactions, screen-reader-compatible structure, contrast-checked colour, text alternatives for visuals, and no meaning carried by colour alone. A formal accessibility conformance statement or VPAT is available for procurement.
You do. Everything we build is yours, and we hand over the final packaged content along with source files where you need them — so you’re never locked into us for future edits.
We work under NDA as standard. Source materials stay in an access-controlled project workspace, are shared only with the named team on your project, and are returned or deleted at your instruction on closeout. If you have specific data-residency or security requirements, raise them in discovery and we’ll confirm in writing what we can and can’t meet.
Results & Fit
Short, spaced, retrieval-based learning is retained better than long single-sitting courses — the spacing effect and the testing effect are among the most replicated findings in cognitive psychology. But the gain comes from the design, not the duration: microlearning mapped to real outcomes and released over time outperforms a long course simply chopped into pieces. Anyone promising you a fixed percentage uplift before seeing your content is guessing.
Kirkpatrick Level 1 (reaction) and Level 2 (knowledge gain) are instrumented in every build, with item-level analysis and drop-off points reported at 30 and 90 days. Where your LMS or LRS supports xAPI, we can add Level 3 behavioural signals — job-aid access, repeat practice, manager check-ins. Level 4 is tied to a business number you already track, agreed in discovery so we’re measuring against your baseline, not ours.
Four cases: first exposure to dense conceptual material where the learner has no mental model yet; complex skills needing extended supervised practice; physical competencies requiring in-person assessment; and courses where a regulator mandates a specific seat time. In all four, microlearning works best as a reinforcement layer around a longer program rather than a replacement for it — and we’ll tell you on the discovery call if that’s your situation.